Today we shot the Lookbook for our website - Cant wait to share some pics Here are more Behind scenes of S/S '11 location shoot - featuring Jackie wearing the Dylana Blouse, Sandelia Short and Willow Cardi Dylana Blouse available on ASOS Marketplace and Facebook . White, Pale pink and Pale Green $45.00 Sandelia Short available soon on www.radapriya.com.au . Available in Tan and Cream Faux suede $70.00 Willow Waterfall Cardi, also available soon on www.radapriya.com.au. Available in one colour: chameleon cream $100.00

Over the next week I'll be showing you some of the behind scenes pics from our S/S '11 collection location shoot. Im including my favourite pics as well as the final Picks for the website. This was the last look that we shot. We changed location from the marsh to the rock jetty. Did I mention before that it was 7 degree's!?!  Jackie looks Botticelli's Birth of Venus, coming out of the ocean. The Sienna dress looked so hot on her, and the perfect way to end the freezing shoot James Ballard and Saci  The final picks: Sienna Wrap Dress is 100% Cotton Crepe. Full circle skirt that tapers to waist ties. Long Bell style sleeves. It is available in White, Fushia, Green and Navy. The white is my favourite and is semi transparent, perfect for beach days, and a really great base for accessorising  The White is $55 with free Postage The colours are $65 and are hand dyed, so colours may vary slightly Order online www.radapriya.com.au or contact me directly for direct debit: rad...

I thought it would be fun to show you the behind the scenes pics I took on our location shoot, taken in the depths of Winter by Brighton Beach, Victoria.  Our model, Jackie Coogan, did a stellar job, not complaining once in the 7 degree temperature over the 5 hours shoot, even standing in the wet grass, while the rest of us looked on with shivering limbs. Our photographer is the amazingly talented James Ballard . I think you can agree that the photos speak for themselves in showcasing the calibre Dave was our motion man for half the day - unfortunately he went home ill, but not before shooting some incredible footage - I cant wait to show you. These boys have some serious talent!  These made the website: Jackie wears the Calysto Skirt (SK003) with Fawn Crop Top (BL010) Available on ASOS Marketplace and Facebook Store -XOX-

More shots from the clothes lines featuring the Kaleidoscope Dress / Eller Tunic Dress / Sandelia Short / Calysto Maxi Skirt - Now available to purchase on the ASOS Marketplace (click here)

Today we had a play around with dyes on the Spring collection - and I'm so happy that they are now available on Facebook!   (click) The lookbook is being shot next week, after which you can purchase on l ã  websit é Featuring Sienna Wrap Dress (DR004) Dylana Blouse (BL002) Ariella Full Circle Skirt (SK001)

 I arrived back in Melbourne after a week with my nieces, nephews and a few wild creatures in Byron Bay. My designs from my manufacture had finally arrived and were waiting, so Saci and I headed straight out for supplies to put together a photoshoot for lookbook - coming soon to RadaPriya.com.au excitement!  Rada is wearing sweater from H&M / Skirt from Byron Bay Markets / Cambridge Satchel / Bangles from India [markets] Saci is wearing summer dress and army cardi from recycled op shop / Hot option lace wedge

While I've been away for a week in the Byron Hinterland, New York Fashion Week has been ablaze with new and veteran designers - and I have to say the fashion coming through is better than ever! When I saw the skirts by Christian Siriano my heart sang! Have you ever seen anything so gorgeous! Snaps to my favourite Spice girl Check out more on Style.com